What Can B2B Entrepreneurs Learn From Solopreneurs in 2019?
For the longest time, there were only two major paths for tech entrepreneurs: A. You raise capital, and you’re expected to grow fast; B. You self-fund your business and can grow at your own pace. These...
View ArticleSubstitute Products: What Solution is Your B2B Product Really Replacing?
Though rarely perceived as a competitor, Microsoft Excel is almost always an actual competitor for software startups. – Joshua Porter, Ex-HubSpot Director of User Experience In large companies, the...
View ArticleHow to Structure Customer Development Interviews to Get Valuable Insights
For each hour of customer development interviews, businesses tend to save 5 to 10 to 20 hours of wasted development time. — Cindy Alvarez, Lean Customer Development Author The biggest challenge when...
View ArticleHow to Generate Valid Customer Insights From Customer Interviews (Complete...
As you’re going through series of customer discovery interviews, it’s a good idea to write down your notes and impressions right after the interviews to make sure you’re not forgetting anything. Then,...
View ArticleHow to Use The Customer Discovery Process to Reduce Your Startup’s Risk
The post How to Use The Customer Discovery Process to Reduce Your Startup’s Risk appeared first on Lean B2B: Build Products Businesses Want.
View Article🔥 New Book: Solving Product, a GPS for Entrepreneurs & Product Teams
If you’ve read Lean B2B, you could reasonably be wondering: “What happens once I reach product-market fit?” Is everything fine and dandy after? This, is one of the questions I aimed to answer when I...
View ArticleB2B Case Studies: How to Create Case Studies that Help You Land Your Ideal...
Documenting successful projects and sharing them can be helpful for any business. That’s why B2B case studies are so important for both selling and content marketing. Case studies are stories that...
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